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Monday, March 30, 2015

Jay Z launches 56 million dollar music streaming service "TIDAL" But how do Indie Artists fit in?


So, I come home to hear about this new music streaming service called "Tidal" which is being launched by none other than "I'm a Business Man" Jay Z a.k.a Sean Carter. Now I'm a music lover so I immediately signed on to the website and signed up for the free 30 day subscription, thereafter I will be charged 9.99 a month but there is also a High Definition service for 20 bucks a month which has some saying Hell to the Nah.

The sound quality is impeccable, as I listen via my huge headphones, however I find the variety of music offered thus far, lackluster...much to be desired. Hopefully in the future Mr. Carter will change this. Also, I asked myself..okay where is the portal for Independent Artists to sign on and showcase their music, as I am always for the underdogs?, like you know the "undergrouind" crowd, which too many have awesome music that should be shared on the platform.

I'm all for Innovation. Excited to see where Tidal ends up at in the future. One thing is for sure, it will spark creative juices for the creatives out there to get onboard!! Create Create Create!

Will you become a Subscriber to Tidal?

Via: NewYorkTimes

As Jay Z sees it, there is a clear solution to the problems facing musicians in the streaming age. They should band together — behind him, of course.
On Monday, Jay Z, the rap star and entertainment mogul, announced his plans for Tidal, a subscription streaming service he recently bought for $56 million. Facing competition from Spotify, Google and other companies that will soon include Apple, Tidal will be fashioned as a home for high-fidelity audio and exclusive content.
But perhaps the most notable part of Jay Z’s strategy is that a majority of the company will be owned by artists. The move may bring financial benefits for those involved, but it is also powerfully symbolic in a business where musicians have seldom had direct control over how their work is consumed.
“This is a platform that’s owned by artists,” Jay Z said in an interview last week as he prepared for the news conference announcing the service. “We are treating these people that really care about the music with the utmost respect.”
The plan was unveiled on Monday at a brief but highly choreographed news conference in Manhattan, where Jay Z stood alongside more than a dozen musicians identified as Tidal’s owners. They included Rihanna, Kanye West, Madonna, Nicki Minaj, Jack White, Alicia Keys, the country singer Jason Aldean, the French dance duo Daft Punk (in signature robot costumes), members of Arcade Fire, and BeyoncĂ©, Jay Z’s wife.
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